The self-driving IDE for software teams.

Ara

Client
YC P26
Date
June 5, 2026
Style
Founder-led
Focus
Launch Video

Ara is the first IDE that doesn't wait for instructions. It watches work in progress, suggests the next step, and executes - closing the loop between planning and shipping. Built by Adi and Sven, both UC Berkeley EECS, who dropped out to build the IDE they always wanted.

We worked with Adi and Sven on a founder-led launch video designed to match the energy of the product - high pace, cinematic, built to feel like a statement. Shot across San Francisco with A-cam and B-cam coverage, letting the founders carry the story while the edit kept the momentum moving.


Find it here

Ara is the first IDE that doesn't wait for instructions. It watches work in progress, suggests the next step, and executes - closing the loop between planning and shipping. Built by Adi and Sven, both UC Berkeley EECS, who dropped out to build the IDE they always wanted.

We worked with Adi and Sven on a founder-led launch video designed to match the energy of the product - high pace, cinematic, built to feel like a statement. Shot across San Francisco with A-cam and B-cam coverage, letting the founders carry the story while the edit kept the momentum moving.


Find it here

See other works

See other works

show your product to the world

media is the new moat

show your product to the world

media is the new moat

show your product to the world

media is the new moat