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We build storytelling

media engines

Icon

for startups

Your fractional story-telling team for Pre-Seed to Series A

Play Audio

Some of Our Clients

*Note not all clients can be shown due to NDA / Embargo*

WORKS

Recent work for our

clients

Cumulus Labs - YC Launch Video

Cumulus Labs, a Y Combinator–backed startup, needed a launch video that could explain a technically complex product to a global audience. We combined a founder-led explainer with animations and on-screen graphics to clearly show how it works and why it matters.

Cumulus Labs - YC Launch Video

Cumulus Labs, a Y Combinator–backed startup, needed a launch video that could explain a technically complex product to a global audience. We combined a founder-led explainer with animations and on-screen graphics to clearly show how it works and why it matters.

Protent - YC Launch Video

Protent Labs needed a video that clearly explained their product to a specialised audience. We worked with them from concept through to the final video, developing the storyboard and structure to communicate exactly what they do in a clear, focused way.

Protent - YC Launch Video

Protent Labs needed a video that clearly explained their product to a specialised audience. We worked with them from concept through to the final video, developing the storyboard and structure to communicate exactly what they do in a clear, focused way.

EOS AI - Launch Video

EOS AI needed a video that could explain the current state of the market and industry. We structured the film to establish the context first, then introduce EOS as the solution and how their technology moves the industry forward.

EOS AI - Launch Video

EOS AI needed a video that could explain the current state of the market and industry. We structured the film to establish the context first, then introduce EOS as the solution and how their technology moves the industry forward.

Steady Self - Launch Video

Steady Self wanted a launch video that showed the product in a real-life stress scenario before explaining it. We paired that narrative setup with a founder-led breakdown of the problem and the solution.

Steady Self - Launch Video

Steady Self wanted a launch video that showed the product in a real-life stress scenario before explaining it. We paired that narrative setup with a founder-led breakdown of the problem and the solution.

RUC on Rails - Product Explainer

RUC on Rails needed a video that could replace a traditional pitch deck for a complex regulatory product. We structured the film to set global context, explain Road User Charges, and clearly communicate the opportunity.

RUC on Rails - Product Explainer

RUC on Rails needed a video that could replace a traditional pitch deck for a complex regulatory product. We structured the film to set global context, explain Road User Charges, and clearly communicate the opportunity.

Flatmate Ventures - Hero Video

Flatmate Ventures are an up and coming student-venture fund, and they were looking for a hero video to cut through the noise, and explain how and why they are different.

Flatmate Ventures - Hero Video

Flatmate Ventures are an up and coming student-venture fund, and they were looking for a hero video to cut through the noise, and explain how and why they are different.

Cumulus Labs

Clipzy was born out of frustration. We saw talented creators pouring hours into recording videos—but struggling to edit them quickly or creatively enough to compete in today's fast-paced content world

To embed a website or widget, add it to the properties panel.

Cumulus Labs

Clipzy was born out of frustration. We saw talented creators pouring hours into recording videos—but struggling to edit them quickly or creatively enough to compete in today's fast-paced content world

To embed a website or widget, add it to the properties panel.

WORKS

Recent projects for our

clients

OUR PROCESS

We build media that makes startups

impossible to ignore

01

Ideation, Strategy & Storyboarding

We work closely with your team to shape the story before anything is filmed. We help think through the idea and turn it into a clear storyboard that everyone can align on.

01

Ideation, Strategy & Storyboarding

We work closely with your team to shape the story before anything is filmed. We help think through the idea and turn it into a clear storyboard that everyone can align on.

02

Equipping your team with the people and tools to execute novel ideas

We work alongside your team, bringing the people, process, and production capability needed to execute ideas that wouldn’t normally be possible in-house.

02

Equipping your team with the people and tools to execute novel ideas

We work alongside your team, bringing the people, process, and production capability needed to execute ideas that wouldn’t normally be possible in-house.

03

World-class media that represents your company

Every piece is designed to reflect your company, held to the same standard you hold yourselves.

03

World-class media that represents your company

Every piece is designed to reflect your company, held to the same standard you hold yourselves.

03

World-class media that represents your company

Every piece is designed to reflect your company, held to the same standard you hold yourselves.

Distribution is how startups and vcs win.

Distribution is how startups and vcs win.

Perception now drives outcomes

Before a meeting, pitch, or hire, people decide what they think of your company through what they see.

Perception now drives outcomes

Before a meeting, pitch, or hire, people decide what they think of your company through what they see.

Your story is your moat

How your story is told determines how far it travels and who believes in it.

Your story is your moat

How your story is told determines how far it travels and who believes in it.

Media is no longer optional

Media is now a core part of how serious companies are built, judged, and remembered.

Media is no longer optional

Media is now a core part of how serious companies are built, judged, and remembered.

YES THEY SUCK!

Not your usual

Not your usual

Not your usual

video production studio

video production studio

video production studio

Video Production Companies

No startup strategy

CTRL C + CTRL V Ideas

0 Creative Input

Long term who?

Bare minimum

Extremely cost inefficient

One off video

Looks pretty, does nothing

thenextsomething

Built for startups only

Your creative co-pilot

Real ROI

Context builds over time

Clear pricing

Fast execution

Strategy at the centre

WE LOVE STORYTELLING

FREQUENTLY ASKED QUESTION

Everything You

Everything You

Everything You

Need to Know

Need to Know

Need to Know

What does The Next Something actually do?

We partner with startups and VCs to build world-class media that shapes how they’re perceived. We focus on storytelling, strategy, and execution as one system.

Who do you work with?

We work primarily with startups and venture capital firms. Typically companies that take their story, brand, and distribution seriously.

Are you a video production company or a creative partner?

We’re a creative partner, not a traditional production company. We think alongside you, then execute to a high standard.

Do you work with our existing marketing or internal team?

Yes. We’re designed to work alongside internal teams, not replace them.

Is this a one-off project or an ongoing partnership?

Most of our work is ongoing. The value compounds when we build context and momentum over time.

What kinds of videos do you typically produce?

Founder-led storytelling, announcements, product narratives, and cinematic brand pieces. Everything is built around what the company needs at that stage.

How involved do we need to be throughout the process?

We keep involvement focused and efficient. Alignment upfront, then we take ownership of execution.

How is this different from a traditional production company?

Traditional production companies focus on making things look good. We focus on what the media needs to achieve and how it fits into the bigger picture.

Create a cinematic media engine

or get left behind...

People decide if you’re credible by what they see.

Your media is now part of the product.

Create a cinematic media engine

or get left behind...

People decide if you’re credible by what they see.

Your media is now part of the product.

Create a cinematic media engine

or get left behind...

People decide if you’re credible by what they see.

Your media is now part of the product.

Create a cinematic media engine

or get left behind...

People decide if you’re credible by what they see.

Your media is now part of the product.